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<article article-type="research-article" dtd-version="1.3" xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xml:lang="ru"><front><journal-meta><journal-id journal-id-type="publisher-id">pmedpharm</journal-id><journal-title-group><journal-title xml:lang="ru">Фармация и фармакология</journal-title><trans-title-group xml:lang="en"><trans-title>Pharmacy &amp; Pharmacology</trans-title></trans-title-group></journal-title-group><issn pub-type="ppub">2307-9266</issn><issn pub-type="epub">2413-2241</issn><publisher><publisher-name>Pyatigorsk Medical and Pharmaceutical Institute - branch of Volgograd State Medical Univer</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="doi">10.19163/2307-9266-2020-8-3-195-204</article-id><article-id custom-type="elpub" pub-id-type="custom">pmedpharm-714</article-id><article-categories><subj-group subj-group-type="heading"><subject>Research Article</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="ru"><subject>ОРГАНИЗАЦИЯ И ЭКОНОМИКА ФАРМАЦЕВТИЧЕСКОГО ДЕЛА</subject></subj-group><subj-group subj-group-type="section-heading" xml:lang="en"><subject>ORGANIZATION AND ECONOMY OF PHARMACY</subject></subj-group></article-categories><title-group><article-title>КОНЦЕПТУАЛЬНО-ТЕОРЕТИЧЕСКОЕ ОБОСНОВАНИЕ И АКТУАЛИЗАЦИЯ ПРЕВЕНТИВНОГО ПОДХОДА ПРИ ОСУЩЕСТВЛЕНИИ ИНФОРМАЦИОННОКОНСУЛЬТАЦИОННОЙ ДЕЯТЕЛЬНОСТИ ПРОВИЗОРА В СИСТЕМЕ ОБЩЕСТВЕННОГО ЗДОРОВЬЯ</article-title><trans-title-group xml:lang="en"><trans-title>CONCEPTUALLY-THEORETICAL JUSTIFICATION AND UPDATING OF THE PREVENTIVE APPROACH IN THE IMPLEMENTATION OF A PHARMACIST’S INFORMATION CONSULTANCY SERVICES IN THE PUBLIC HEALTH SYSTEM</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7952-9585</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Кирщина</surname><given-names>И. А.</given-names></name><name name-style="western" xml:lang="en"><surname>Kirshchina</surname><given-names>I. A.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Кирщина Ирина Анатольевна — кандидат фармацевтических наук, доцент кафедры управления и экономики фармации </p><p>614990, г. Пермь, ул. Полевая, д. 2 </p></bio><bio xml:lang="en"><p>Irina A. Kirshchina – Candidate of Sciences (Pharmacy), Associate Professor of the Department of Management and Economics of Pharmacy </p><p>2, Polevaya St., Perm, 614990</p></bio><email xlink:type="simple">irina.kirshina@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-2745-7698</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Солонинина</surname><given-names>А. В.</given-names></name><name name-style="western" xml:lang="en"><surname>Soloninina</surname><given-names>A. V.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Солонинина Анна Владимировна – доктор фармацевтических наук, заведующий кафедрой управления и экономики фармации </p><p>614990, г. Пермь, ул. Полевая, д. 2 </p></bio><bio xml:lang="en"><p>Anna V. Soloninina – Doctor of Sciences (Pharmacy), the Head of the Department of Management and Economics </p><p>2, Polevaya St., Perm, 614990</p></bio><email xlink:type="simple">soloninina@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib><contrib contrib-type="author" corresp="yes"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-1705-705X</contrib-id><name-alternatives><name name-style="eastern" xml:lang="ru"><surname>Михайлова</surname><given-names>В. Н.</given-names></name><name name-style="western" xml:lang="en"><surname>Michailova</surname><given-names>V. N.</given-names></name></name-alternatives><bio xml:lang="ru"><p>Михайлова Валентина Николаевна — кандидат фармацевтических наук, доцент кафедры управления и экономики фармации  </p><p>614990, г. Пермь, ул. Полевая, д. 2 </p></bio><bio xml:lang="en"><p>Valentina N. Mikhailova – Candidate of Sciences (Pharmacy), Associate Professor of the Department of Management and Economics of Pharmacy </p><p>2, Polevaya St., Perm, 614990</p></bio><email xlink:type="simple">mikhailov7ya@mail.ru</email><xref ref-type="aff" rid="aff-1"/></contrib></contrib-group><aff-alternatives id="aff-1"><aff xml:lang="ru"><institution>Федеральное государственное бюджетное образовательное учреждение высшего образования «Пермская государственная фармацевтическая академия» Министерства здравоохранения Российской Федерации</institution><country>Россия</country></aff><aff xml:lang="en"><institution>Perm State Pharmaceutical Academy</institution><country>Russian Federation</country></aff></aff-alternatives><pub-date pub-type="collection"><year>2020</year></pub-date><pub-date pub-type="epub"><day>21</day><month>12</month><year>2020</year></pub-date><volume>8</volume><issue>3</issue><fpage>195</fpage><lpage>204</lpage><permissions><copyright-statement>Copyright &amp;#x00A9; Кирщина И.А., Солонинина А.В., Михайлова В.Н., 2020</copyright-statement><copyright-year>2020</copyright-year><copyright-holder xml:lang="ru">Кирщина И.А., Солонинина А.В., Михайлова В.Н.</copyright-holder><copyright-holder xml:lang="en">Kirshchina I.A., Soloninina A.V., Michailova V.N.</copyright-holder><license xml:lang="ru" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>Данная работа распространяется под лицензией Creative Commons Attribution 4.0.</license-p></license><license xml:lang="en" license-type="creative-commons-attribution" xlink:href="https://creativecommons.org/licenses/by/4.0/" xlink:type="simple"><license-p>This work is licensed under a Creative Commons Attribution 4.0 License.</license-p></license></permissions><self-uri xlink:href="https://www.pharmpharm.ru/jour/article/view/714">https://www.pharmpharm.ru/jour/article/view/714</self-uri><abstract><p>Охрана здоровья населения – важнейший закон развития цивилизованного общества. Специалисты фармацевтического профиля, как участники системы здравоохранения, должны взять на себя определенные профилактические задачи, направленные на укрепление и сохранение здоровья населения.</p><p>Цель работы заключалась в обосновании и разработке методологии по реализации профессиональной роли фармацевтических специалистов в охране здоровья населения.</p><sec><title>Материалы и методы</title><p>Материалы и методы. Поиск информации осуществлялся методами адресного, семантического и фактографического поиска по базам данных Scopus, The Cochrane Library, Pubmed, eLibrary. В анализируемый массив информации включались систематические обзоры, ретроспективные и рандомизированные исследования и другие прикладные разработки по теме публикации. Глубина библиографического поиска научных публикаций порядка 20 лет (2000–2019), в качестве ключевых слов для поиска использовались: «фармацевтический работник в охране здоровья», «предупреждение нежелательных лекарственных реакций», «функции фармацевтического работника», «фармацевтическая помощь», «санитарная грамотность», «роль фармацевта в предупреждении заболеваний», «услуги аптеки», «пациентский комплаенс», «коллаборация в здравоохранении» и др.</p></sec><sec><title>Результаты</title><p>Результаты. На основе проведенного анализа аргументирована востребованность фармацевтических специалистов в здоровьесберегающей деятельности, актуализирована научно-прикладная методология использования фармацевтического знания в охране здоровья населения и предложены необходимые профессиональные компетенции (ПК) специалиста фармацевтического профиля для ее реализации. Обоснована актуальность превентивного подхода при осуществлении информационно-консультационной деятельности провизора, суть которого заключается в предупреждении нежелательных событий, связных с использованием лекарственных препаратов (ЛП), и профилактике заболеваемости в обществе. Предлагаемая методология базируется на понятии «фармацевтическая бдительность», практическая реализация которой предложена в публикации. Актуализирована необходимость осуществления специалистами фармацевтического профиля определенных профессиональных функций, направленных на сохранение и укрепление здоровья населения, предложены функции и приведен перечень возможных фармацевтических услуг для практической реализации предлагаемых функций в системе здравоохранения.</p></sec><sec><title>Заключение</title><p>Заключение. В качестве релевантных фармацевтических услуг определены: фармацевтическое просвещение населения, пациентоориентированное фармацевтическое консультирование и патронаж пациентов, фармацевтическое информирование медицинских специалистов о лекарственных препаратах и социальная профилактика проблем, влияющих на здоровье населения. Конкретизированы определения фармацевтических услуг, обоснована методология предоставления услуг, актуализирована эффективность их предоставления и сформированы профессиональные компетенции специалистов фармацевтического профиля для их реализации в практическом здравоохранении.</p></sec></abstract><trans-abstract xml:lang="en"><p>Public health protection is the most important law of the development of a civilized society. As participants in the health care system, pharmaceutical specialists must take upon themselves certain preventive tasks aimed at strengthening and maintaining the health of the population.</p><p>The aim of the work was to substantiate and develop a methodology for implementing the professional role of pharmaceutical specialists in public health protection.</p><sec><title>Materials and methods</title><p>Materials and methods. The search for information was carried out using the methods of address, thematic and factual search in the Scopus, The Cochrane Library, Pubmed, eLibrary databases. The analyzed body of information included systematic reviews, retrospective and randomized studies, and other applied developments on the topic of publication. The depth of the bibliographic search for scientific publications is about 20 years (2000-2019). The following keywords were used for the search: “a pharmacist in health protection”, “prevention of adverse drug reactions”, “functions of a pharmacist”, “pharmaceutical care”, “sanitary competence”, “a pharmacist’s role in the prevention of diseases”, “pharmacy services”, “patient compliance”, “collaboration in health care”, etc.</p></sec><sec><title>Results</title><p>Results. On the basis of the analysis, the demand for pharmacists in the health protection activities has been substantiated, the scientific and applied methodology of using pharmaceutical knowledge in the protection of public health has been updated and the necessary professional competencies (PC) of a pharmacist have been proposed for their implementation. The relevance of the preventive approach in the implementation of information and consultancy activities of a pharmacist has been substantiated, the essence of which is to prevent undesirable events associated with the use of medicinal preparations (MPs) and preventive health care in the society. The proposed methodology is based on the concept of “a pharmaceutical vigilance”, the practical implementation of which is proposed in the publication. The need for pharmacists to perform certain professional functions aimed at preserving and strengthening the health of the population has been updated, the functions have been proposed and the list of possible pharmaceutical services for the practical implementation of the proposed functions in the health care system has been provided.</p></sec><sec><title>Conclusion</title><p>Conclusion. The following pharmaceutical services have been identified as relevant: pharmaceutical enlightenment of the population, patient-oriented pharmaceutical counseling and patronage of patients, pharmaceutical informing of medical specialists about drugs and social prevention of the problems affecting the public health. The definitions of pharmaceutical services have been specified, the methodology for providing the services has been substantiated, the efficiency of their provision has been updated and the professional competencies of pharmacists for their implementation in practical healthcare have been formed.</p></sec></trans-abstract><kwd-group xml:lang="ru"><kwd>обзор</kwd><kwd>охрана здоровья</kwd><kwd>провизор</kwd><kwd>фармацевтические услуги</kwd><kwd>профессиональные компетенции</kwd></kwd-group><kwd-group xml:lang="en"><kwd>review</kwd><kwd>health care</kwd><kwd>pharmacist</kwd><kwd>pharmaceutical services</kwd><kwd>professional competence</kwd></kwd-group></article-meta></front><back><ref-list><title>References</title><ref id="cit1"><label>1</label><citation-alternatives><mixed-citation xml:lang="ru">Вовк Е.И. Базовые принципы фармакотерапии // Российские аптеки. 2003. № 7–8. С. 47–51.</mixed-citation><mixed-citation xml:lang="en">Vovk EI. 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